The Brand Formation Studio - A 6-week group program for Catholic women founders
Build a brand you're proud to share, from foundation to finished logo.
The Brand Formation Studio is a small, live group program where you'll learn the same strategy-first process I use with my one-to-one clients. You'll walk away with a clear brand foundation, a visual identity you designed with purpose, and the confidence to use it everywhere.
Is this you?
You've tried Canva, an AI logo generator, maybe even a designer from Fiverr. The result was fine, but it doesn't feel like you, and it doesn't look right anywhere except the screen you made it on. You have leads asking where they can learn more, and you hesitate to send them anywhere. You know your business is worth more than "good enough."
The approach: the Foundation to Formation Method
Most people start with a logo. We start with your foundation. Design gives form to what your business has already discerned to be true. Weeks 1 and 2 are about Foundation: your purpose, audience, values and visual direction. Weeks 3 through 6 are about Formation: typography, color, your logo, your brand system, and how to launch it.
What we cover over six weeks:
Foundation Before Form: brand strategy, purpose, audience, and values
Visual Direction: your moodboard and brand world
Typography + Color: type pairings and a palette that works on the web
Your Logo: what makes a good logo, and building your wordmark
Your Brand System: logo variations, favicon, and a one-page brand guide
Launching Your Brand: how to use it and how to promote it
What’s included:
Six live 90-minute calls on Tuesdays, 10:30–12:00pm ET, all recorded
Weekly homework review
One private 1:1 session with me
A private Slack community for your cohort
A small cohort of no more than 8 women
Faith, woven in: Every session opens in prayer. Your faith shapes your brand from the inside out, so it doesn't have to lean on crosses, pastels, or familiar Catholic symbols to say who you are.
Who it's for: Women who already have a business, or a clear business idea, with one main offer and a general sense of who they serve. The Studio helps you clarify and express a business you've already started shaping. It isn't a business-planning program.
About Lisa: I'm a brand and web designer with more than 12 years of experience, and I've helped Catholic women founders launch and grow with strategy-led brands.
Like a lamp set on a stand, your business was meant to be seen.
Join the waitlist and let's build the brand that helps it shine.
“Commit your work to the Lord, and your plans will be established.”
PROVERBS 16:3